Why For Sale by Owner's Get Annoying Calls
So you've listed your home for sale on Zillow For Sale by Owner (FSBO). It's only been a day, but your phone has been ringing non-stop with the same type of callers:
- Cold callers representing local realtors or brokerages
- Confusing instant or cash buyer offers from investors
Bottom line: this entire experience is terrible, and there's a reason. For Sale by Owner listings are intentionally hidden by Zillow and the others in favor of those with an MLS number associated.
Why is this? Because agents and brokers, along with the major MLS providers, pay companies like Zillow for marketing and real estate services that help them sell homes for people like you.
And your free listing? It feels good, and you think you're doing the smart thing, but these listings are buried intentionally and the only people that know how to find them are the spam callers.
There is an easy solution! By putting your home on the MLS – whether it be using a flat-fee listing service, a discount brokerage or an agent in your area – your listing will get equal exposure and prioritized alongside all the others...and the spam callers will suddenly turn into real, actual buyers.
Want to learn more? Sign up for more tips or reach out to the SmartSellersMatch.com team to find out what options you have go sell on your terms and make more money at closing.
